15+ years in Ukrainian pharmaceutical marketing.
23+ brands launched, not inherited.
From brand names to slogans, packaging to positioning — if it speaks to the consumer, I’ve probably written it, drawn it, or rebuilt it from scratch.
I’ve led the production of 25 pharma commercials.
15 of them? My idea.
I wrote the script, sketched the storyboard, fought with directors, and then made sure the damn thing actually worked on screen — and in media metrics.
I’m also the author of the course “Shoot It Right!”
It’s not about art.
It’s about selling.
Selling pharma with ads that hit the target — psychologically, emotionally, and commercially.
Welcome to Brzhechko&Nobody.
We don’t do ad fluff. We do results.